Case · Trampolim
Aceleração Saúde 360
Healthcare · Tax · 2026
A dry subject explained clearly, and a calculation the doctor runs alone.
How it was built
The landing page for Aceleração Saúde 360, consultant Marcus Dantas' practice, aimed at doctors and clinics paying more tax than the law requires. The theme is hand-written in code, no page builder and no SEO plugin: the page loads light, and WordPress block-editor styles were stripped from the load so they wouldn't weigh it down.
The centerpiece is a simulator: the doctor picks a revenue bracket and immediately sees the gap between being taxed on 32% of revenue and on the reduced base of hospital equivalence. The number lands before the form, and it is what qualifies the lead that follows, through an 11-field form that writes straight into the site.
Behind it, deep structured data: a seven-node graph covering site, organization, person, page, service, FAQ and breadcrumbs, which unlocks the question block in Google results. Plus an llms.txt file following the spec, with robots opening the door to AI crawlers: when someone asks ChatGPT or Claude about hospital tax equivalence, the page is written to be read by them.
We show the version delivered by Trampolim. The live site belongs to the client and may have evolved since then.
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